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“The tools are just the tools. If the tools are defining your strategy, that's a problem. Your strategy needs to take the lead and then you need to select the right tool to fit your strategy.”

— Rick Carlson

The Climb Ep. 18 w/ Rick Carlson: Marketing Automation

I love entrepreneurs. Guys and gals that see a gap and take a chance. I especially like them when they’re marketers and work in sales.

Rick’s one of those guys. That’s what lead him to found SharpSpring, a marketing automation platform focused on agencies.

Join us as we talk to Rick about his company’s success and what the most successful agencies are doing with marketing automation.

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Show Notes

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