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Event Agenda


  • Breakfast (7:30am – 8:30am)
  • Opening Introductions (8:30am – 9:15am)
  • 4 BarCamp Sessions (9:15am – 10:15am)
  • Spotlight: How to Measure & Maximize Agency Profitability by Marcel Petitpas (10:15am – 11:45am)
  • Lunch (12:00pm – 1:00pm)
  • BarCamps (1:15pm – 2:30pm)
  • 15-minute break (2:30pm – 2:45pm)
  • OTT Roundtable (2:45pm – 3:45pm)
  • BarCamps (3:45pm – 4:15pm)
  • Ecomm Roundtable (4:15pm – 5:15pm)
  • Dinner (7pm – 9pm)
  • Open Networking (party on the town)


  • Breakfast (7:30am – 8:30am)
  • Barcamp Sessions (8:30am – 9:30am)
  • Spotlight: Your Agency’s DNA by Peter Wilken (9:30am – 11:00am)
  • 15-minute break (11:00am – 11:15am)
  • BarCamp Sessions (11:15 – 11:45am)
  • Lunch (12:00pm – 1:00pm)
  • Recurring Revenue Roundtable (1:00pm – 2:00pm)
  • BarCamp Sessions (2pm – 3pm)
  • Fireside Chat w/Peter Wilken (3pm – 4pm)
  • Agency Owner Roundtable (4pm – 5pm)
  • Boating Dinner (6:30pm – 9:00pm)
  • Open Networking (party on the town)


  • Breakfast (7:30am – 8:30am)
  • 2 BarCamp Sessions (8:30am – 9:30am)
  • Open Forum (9:30am – 10:30am)
  • 15 minute break (10:30am – 10:45am)
  • Concluding Round Table & Send Off (10:45am – 12:00pm)

Session Definitions

Breakfast: FOOD (provided by the hotel).

Opening Introductions: We will go around the room and introduce ourselves along with providing key company statistics (Years in Business, Number of Employees, and Employee Revenue Ratio).

BarCamp Session: Our goal is to have 9-10 sessions by participating agencies. These agencies will be bringing a Best Practice, Great Win, or Challenge to the group. The format is 15-20 minutes, including questions.

Break: Take a break!

Spotlight Presentations: These will be experts in their fields who can provide value to the participants. These are paid speaking spots, NOT sales pitches.

Lunch: FOOD (restaurant + hotel).

Agency Owner Roundtable: This is time to break down the walls, ask questions, share systems and processes, and help to group rise together. We will break out into two groups, one for owners and the other for key employees and sponsors.

Dinner: Hosted dinner at a local restaurant.